SEO Marketing Online 

The practice of orienting your website to rank higher on a search engine results page so that you receive more traffic.The aim is typically to rank on the first page of Google results for search terms that mean the most to your target audience.

 

SEO marketing is a subject of digital marketing that involves the optimization of websites and web pages for major search enginers like Google.As these search engines became a predominant way of finding just about anything various practices have emerged to help organizations improve the visiblity of their digital assets.SEo strategy examples.First keyword optimization,optimizing on page elements,Improving the backend of your site,creating content,Building links,Analyzing you competition.

How can I do SEO myself? 

1.Research   Keywords-Involves analysing,comparing,and prioritising keyword opportunities as well as discovering the language your audience are using to find the helpful information they're looking for you can then target those key phrases in your content to appear in their pages.

2.Identify keyword Gaps-A keyword gaps are areas in which you chould overtake your competitors and outrank them.in short,its a way to reveal keyword opportunites  missing out on.

3.Build internal links-An inlernal link is any link from one page on your website to another page on your website.Both your user and search enginers use links to find content on your website.your users use links to navigate through your site and to find the content they want to find.

4.Improve click throughs-Clickthrough rate (CTR) can be used to pauge how well your keywords and ads,and free listings,are performing.CTR is the number of clicks that your ad receives divided by the number of times your ad is shown clicks=impessions=CTR.For exmple.IF you had 5clicks and 100imperssions,then your CTR would be 5%.

5.Optimize title Tags-Optimizing your litle Tag is also  an important part of search engine optimization (SEO) which is made easler with the help of website SEO tools.Definning SEO is a collection of digital marketing methods used to make pages appear higher on Google (and Bing)search result pages.

6.Create useful content-Seo content focusing on the most common keywords should be on the top level pages on your website (jhomepage and the pages one level beneath your homepage),whereas content focusing on long tall keywords should be more on the tail end of your site.

7.Update old content- One of the main benefits of including a blog in your content strategy is getting evergreen value from old pieces,That makes updating old articles just as important as producing new ones and doing so can help you get a competitive edge in content marketing.

 An SEO strategy is the process of organizing a website's content by topic to improve the likelihood of appearing in search results Essentially,it is the process you follow in order to maximize the oppertunity to gain traffic from search engines.



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